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We are in the throes of summer, and what better way to celebrate it by drinking (unless you’re sober, in which case that is a TERRIBLE IDEA). Conveniently, Grey Goose has just debuted a new melon variety of its much lauded vodka, and to celebrate this joyous occasion, Urban Daddy threw a party earlier this week fit for a king. Well, a Los Angeles king. And I don’t mean a hockey player.

Yes, Grey Goose LE MELON (as it’s called) derives its flavor from the cavaillon melon, a melon so prized that kings have bartered away their most valuable possessions for just a taste — at least according to the press release, and as we all know, press releases never lie. Anyway, the Grey Goose people took a hold of the whole “king” thing and ran with it, inviting Vine superstar KingBach to host the shindig at the Sixty Hotel in Beverly Hills. Yours truly was also in attendance, and I’m proud to announce that I neither fell in the pool nor fell down any staircases. This is a major win for my cool cred.

Pics from the event after the jump…

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Le branding.

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A semi-blurry view of Beverly Hills

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My beverage of the evening: the Melon Mule. Or something like that. Basically, a Moscow Mule with Grey Goose Le Melon.

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Further cocktail ideas (and I was right. It WAS a Melon Mule).

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Here’s a horrifically blurry image of the pool. I swear it looked SO much better on Instagram.

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A much better photo, courtesy of the event’s Official Photographer.

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Enjoying some rooftop libations.

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Oh hey, it’s Jade from America’s Next Top Model cycle FOREVER ago. I remember on the show she always looked kind of old. She looked great in person.

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Robbie Jones, star of last year’s funniest movie, Tyler Perry’s Temptation. Seriously, go see it.

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Robbie Jones toasting with his friends. I was totally going to be a part of this, but I had to go to the bathroom or something…

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Mehcad Brooks. It’s not totally evident from this picture, but he’s basically one giant slab of muscle.

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Some casual melon art.

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King Bach. Funny story: he once was in my bootcamp class, and as we jogged along the sidewalk, so many people screamed out his name I thought it was the second coming of Beatlemania. And here you all thought Vine was dead.

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Some partygoers pose for a cool gif-making device. Here’s what happened when I used it:


Clearly my finest work.

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